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PHTC-1345-CC1 Illustrative Photography I
Prerequisite: ARTS 2356
Instruction in the technical aspects involved in commercial photography. Topics include lighting equipment, techniques of production photography, reproduction principles, illustrative techniques and advertising.
Student ResourcesStudent Resources Website
Notice to Students enrolled in an educational program for preparation of issuance of certain occupational licenses:
Students enrolled in an educational program in preparation for obtaining certain occupational licenses are potentially ineligible for such license if the student has been convicted of an offense. For further information, please contact:
Melodie Graves
Justice Involved Advocate
Student Service Center 117
mgraves24@actx.edu
806-371-5995
Make appointment at https://melodiegraves.youcanbook.me
You can also contact the Legal Clinic, or the faculty member in charge of the educational program that you seek to enroll in. The further information you will receive will include notification to you of your right to request a criminal history evaluation letter from the licensing authority in order to clarify your particular situation.
(3 sem hrs; 2 lec, 4 lab)
On Campus Course
None
Supplies:
Course Description: Instruction in the technical aspects involved in commercial photography. Topics include lighting equipment, techniques of production photography, reproduction principles, illustrative techniques, and advertising. (WECM)
End-of-Course Outcomes: Demonstrate proper use of cameras, tungsten and electronic flash lighting, and associated equipment; and conceptualize photographic illustration. (WECM)
Specific Student Outcomes:
Students will
This course will help the student to recognize the different properties of light and to learn to recognize and utilize these properties in different media. The recognition of the proper lighting for particular subjects and situations is strongly emphasized as is problem solving skills.
This course is intended to supply the student with the basic tools for illustrative photography. By the end of the course the student will have been exposed to the use of large format cameras and professional lighting techniques. Students will be able to solve lighting problems in commercial photography.
In order to receive your AC Connect Email, you must log in through AC Connect at https://acconnect.actx.edu .
If you are an active staff or faculty member according to Human Resources, use "Exchange". All other students, use "AC Connect (Google) Email".
Classroom Environment:
Keep in mind grades are not given. Grades are earned based on student performance and participation in the classroom and studio.
Grading Format / A-F 100-0 points
A = Excellent (100-90)
B = Good (89-80)
C = Average (79-70)
D = Weak (69-60)
F = Unacceptable (59-0)
| Weekly Assignments | 50% |
| Final Portfolio | 20% |
| Quizzes, clip book, comp book | 30% |
| TOTAL | 100% |
If you have a legitimate circumstance that requires you miss a test day, let me know IN ADVANCE so we can make an alternative arrangements. If you miss a test due to an emergency, let me know ASAP so arrangements can be made. All quizzes must be made up within a week or you will be given a 0 for the grade.
I understand it is sometimes impossible to come to class (due to illness, etc.), but because so much of the course occurs in the classroom, you should not take this class if you have other commitments or issues that will require you to be absent. I want you to be successful and your attendance is critical to your success.
In order to be fair, there is no distinction between an excused and an unexcused absence. You may miss 2 classes without penalty. Please remember you will miss a considerable amount of material, and to be fair, material covered or in-class exercises cannot be made up. Each absence beyond 2 will lower your final grade by 2 points.
It is YOUR responsibility to obtain the information missed if you are absent. I will not repeat lectures or demos. You must get notes from classmates, read the given material, do research to learn the material you missed.
Tardiness:
Habitual lateness is detrimental to your success in this class and disruptive to others. I will note attendance in the first 5 minutes of class. If you are not present, you will be considered absent for that day. Latecomers will need to check with me to ensure you are marked as tardy rather than absent.
3 lates = 1 unexcused absence.
Additional lab time:
This course will require more time than allotted to complete class assignments. Open lab times will be available for those who are unable to complete assignments in normal lab hours. Consider this part of your homework time, a requirement for the class. Not having enough time to complete assignments is not a valid excuse!
Mandatory lab cleanup day for all advanced students is scheduled for 1 PM - 3 PM, December 8, 2017. If you have a conflict during this time you will need to schedule before this date to make up this time. The cleanup day helps prepare the labs and studios used by students for shutdown.
Tentative Course Outline:
This outline is subject to change throughout the semester at my direction.
Week 1
Introductions
Introduction to qualities of light, using hot lights, safety
Lab and studio tour, Discussion of history and examples of advertising photography.
Assignment: Discuss clip book and comp book. Find 2 magazine photo ads using different styles of lighting. How were they lit? Bring these to Week 3 for discussion on lighting and be prepared to discuss them.
Week 2
Critique:
Lecture: Qualities of light, review of exposure techniques
Lab: Working with the hot lights
Assignment: Assignment 1: Lighting Ratios and Exposure.
Week 3 Labor Day
Critique:
Lecture: Product lighting, additive lighting, subtractive lighting, light ratios, using light modifiers
Assignment: Continue Assignment 1
Week 4
Critique: Assignment 1
Lecture: Lighting continued, lighting for texture and dimensionality
Assignment: Assignment 2 – Depth of field and focus
Week 5
Critique: Assignment 2
Lecture: Understanding advertising photography
Assignment: Assignment 3 - Formative lighting: diffuse and specular, Quiz 1
Week 6
Critique: Clip Book and comp book reviews
Lecture: Lighting for emotion and impact
Assignment: Continue Assignment 3
Week 7
Critique: Assignment 3
Lecture: composition for photo illustration
Assignment: Assignment 4 – Product Lighting
Week 8
Critique: Assignment 4
Lecture: Introduction to using the view camera, setting up the view camera, lights, focusing
Assignment: Assignment 5: Product Lighting: Jewelry
Fall Break
Week 9
Critique:
Lecture: View camera lenses, exposure and metering, lens choice. Using the digital back and film, Camera movements; Rise, fall, slide, swing
Assignment: Continue Assignment 5. Assignment 6 – Food Photography
Week 10
Critique: Assignment 5
Lecture : Copy work and lighting
Assignment: Quiz 2, Continue Assignment 6
Week 11
Critique: Assignment 6
Lecture: Strobes
Assignment: Assignment 7 - Motion
Week 12
Critique:
Lecture: Electronic strobe lighting
Assignment: Continue Assignment 7, Assignment 8 – Architecture
Week 13
Critique: Assignment 7
Lecture: photographing on location
Assignment: Final Portfolio work
Week 14
Critique: Assignment 8
Lecture: photographing on location
Assignment: Final Portfolio work
Week 15
Critique: Portfolio help and preparation
Lecture: Business aspects of photography
Assignment: Final Portfolio, turn in comp book
Week 16
Portfolio Presentations
Mandatory lab cleanup day for all advanced students is scheduled for 1 PM - 3 PM, December 7, 2018. If you have a conflict during this time you will need to schedule before this date to make up this time. The cleanup day helps prepare the labs and studios used by students for shutdown.
08/19/19 11:31 AM
12/20/19 9:23 AM