ST - Social Media Tools Syllabus for 2021-2022
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Course

ETWR-1391-001 ST - Social Media Tools

Prerequisites

Course Description

Topics address recently identified current events, skills, knowledge and/or attitudes and behaviors pertinent to the technology or occupation and relevant to the professional development of the student. This course was designed to be repeated multiple times to improve student proficiency.

Student ResourcesStudent Resources Website

Department Expectations

Occupational License Disclaimer

Notice to Students enrolled in an educational program for preparation of issuance of certain occupational licenses:

Students enrolled in an educational program in preparation for obtaining certain occupational licenses are potentially ineligible for such license if the student has been convicted of an offense. For further information, please contact:

Melodie Graves
Justice Involved Advocate
Student Service Center 117
mgraves24@actx.edu
806-371-5995
Make appointment at https://melodiegraves.youcanbook.me

You can also contact the Legal Clinic, or the faculty member in charge of the educational program that you seek to enroll in. The further information you will receive will include notification to you of your right to request a criminal history evaluation letter from the licensing authority in order to clarify your particular situation.

Hours

(3 sem hrs; 3 lec)

Class Type

Online Course

Syllabus Information

Textbooks

Likeable Social Media

Dave Kerpen

SBN: 978-0-07-183632-6

Born to Blog

Mark Schaefer and Standford Smith

ISBN: 978-0-07-181116-3

Supplies

Students must have access to a desktop or laptop computer (PC or MAC) with internet access. 

 

Student Performance

Assessment based on the ability to:

• Complete a semester-long project involving planning, executing, and evaluating a blog and supporting social media.
   
• Demonstrate an understanding of the strategic use of new and social communication technologies for businesses, organizations, and individual advancement.
   
• Apply key concepts relevant to social media to advance understanding of how social networks are manifested in an online environment.
   
• Utilize technology to improve critical thinking and writing.
   
• Complete Hootsuite University Certification

Students Rights and Responsibilities

Student Rights and Responsibilities

Log in using the AC Connect Portal

In order to receive your AC Connect Email, you must log in through AC Connect at https://acconnect.actx.edu .

If you are an active staff or faculty member according to Human Resources, use "Exchange". All other students, use "AC Connect (Google) Email".

Expected Student Behavior

No behavior expectations available

Grading Criteria

Blogs and social posts	30	%(5, or 6% each)
Papers, topic, market analysis	10	%
Discussions	10	%
Hootsuite Certification	20	%
Tests	30	% (4 or 7.5% each)

 

Attendance

No attendance information available

Calendar

Additional Information