Digital Publishing I Syllabus for 2021-2022
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Instructor Information

Office Location

Parcells Hall 313A

Office Hours

Monday & Wednesday, 11:00am–12:00pm, or by appointment.

Course Information

COVID-19 Protocols

Recording Policy

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ARTC-1313-001 Digital Publishing I


Prerequisites: ARTC 1325 and ARTC 1327

Course Description

The fundamentals of using digital layout as a primary publishing tool and the basic concepts and terminology associated with typography and page layout.

Student ResourcesStudent Resources Website

Department Expectations

Occupational License Disclaimer

Notice to Students enrolled in an educational program for preparation of issuance of certain occupational licenses:

Students enrolled in an educational program in preparation for obtaining certain occupational licenses are potentially ineligible for such license if the student has been convicted of an offense. For further information, please contact:

Melodie Graves
Justice Involved Advocate
Student Service Center 117
Make appointment at

You can also contact the Legal Clinic, or the faculty member in charge of the educational program that you seek to enroll in. The further information you will receive will include notification to you of your right to request a criminal history evaluation letter from the licensing authority in order to clarify your particular situation.


(3 sem hrs; 2 lec, 4 lab)

Class Type

On Campus Course

Syllabus Information


No Textbook Required.

Recommended Texts:
Flexible Typesetting from A Book Apart
HTML5 for Beginners from A Book Apart
Lessons in Typography by Jim Krause (good examples of expressive typography)

Sources for Typography: These are great fonts, but this shouldn't be your only source Really affordable type bundles with a wide variety of styles Many free fonts that are well-made, but you must mine through them
The League of Moveable Type

Instructional Website:


Storage device 2 gb or higher (thumb-drive, external hard drive, or cloud storage)
You may be required to purchase a domain name (usually less than $20)
Students will be required to print projects throughout the semester

Art Supplies
You will need the basic art supplies that allow you to sketch, concept, and create mockups. These items include but are not limited to:
tracing paper
bone folder (for scoring)
other miscellaneous items that will depend on your company and materials, like hole punch, scissors or other supplies

In the case of projects involving physical mockups, such as packaging or branding, you may need to acquire items which are appropriate to your concept, or make them if possible, so there will be something spent here, likely. This includes items like papers, boxes, t-shirts, or wood and digital expenses like typography, stock imagery if necessary.

YOU MUST BUY AT LEAST ONE FONT; you need to move beyond the ones available on your computers.

Student Performance

Develop layout procedures from thumbnails to rough comps to final product and printing; emphasis on design principles for the creation of advertising and publishing materials, and techniques for efficient planning and documenting of projects.

Students Rights and Responsibilities

Student Rights and Responsibilities

Log in using the AC Connect Portal

In order to receive your AC Connect Email, you must log in through AC Connect at .

If you are an active staff or faculty member according to Human Resources, use "Exchange". All other students, use "AC Connect (Google) Email".

Expected Student Behavior

These expectations will be enforced, in your grade and by whether you are granted continued allowance into the classroom.

  • Cell phones and communication devices will be required to be kept inside your purse, bag or pocket.
  • Cell phones and devices must be turned to silent.
  • No texting during lecture, critique or class room instruction.
  • Food and drink will not be allowed during class. Bottled drinks are an exception.
  • No social networking of any kind during class time.
    If you do this, you will lose credit immediately for the project that you are supposed to be working on.
  • No watching of videos or other materials unrelated to class. This is very rude and distracting.
  • Students are required to come to class prepared with all supplies.
  • *Student are expected to be respectful to each other and all faculty. See note below.
  • Listening to headphones will not be allowed unless explicitly stated otherwise for a specific class. You must learn to operate in a group, and in an environment of distractions.
  • Plagiarism of any kind will not be tolerated and will be reported. Obviously, still will receive a zero for the project in question.

On respecting classmates:

An environment of mutual respect among one another (student to student, between student and instructor) is crucial and anything outside of this WILL NOT BE TOLERATED.

  • Silence during class isn't expected, but do not spend periods of time speaking loudly about something unrelated to class. This is highly distracting to other students and myself as I'm speaking to others.
  • Grunting, remarking under one's breath, huffing or other actions that display ongoing frustration; these actions affect those around you.
  • Gratuitous cursing, or speaking in ways which are vulgar or do not respect the feelings of those around you. Insensitive discussion of race or sexual orientation will result in immediate dismissal and loss of credit for anything done on that day.
  • Complaining about the class or questioning why you must take it will result in immediate dismissal.
  • Falling asleep during class will result in immediate dismissal and you will lose the opportunity to get credit for anything done that day. You will also be awaken loudly.
  • Failure to operate within the above guidelines may result in dismissal from the class and student will not receive credit for that day's attendance or activity grade. Further action will be taken if a student exhibits a habitual disregard to the above guidelines.

If you engage in these actions in class, I will call you out in class. Any other actions that are noticed will be addressed and added to the list.

Make it easy: don't be a jerk, don't be a know-it-all, don't be profane, do your work. Win for everyone.

On naming conventions:
You will be told in class how to name your files or folder which you turn in. There is a specific naming convention that is expected, as this makes it easier to grade more efficiently and ensures your projects don't get lost in the cracks. You will be penalized for not naming your files correctly, according to the following schedule:

First time: Loss of 10 points
Second time: Loss of 20 points
Three or more times: Project will not be accepted, and you will receive a zero.

Grading Criteria

Projects - 60%
Final Portfolio - 10%
Activity - 30%

• All projects are due when class starts on the day they are specified to be submitted by the instructor.
• LATE PROJECTS and EXERCISES WILL NOT BE TOLERATED. Instructor will evaluate circumstances with each student to determine the consequences of LATE work submissions.
• Instructor reserves the right to decline the acceptance of any and all late work.
• LATE PROJECTS will receive a 0 (zero) and will not be eligible for a "REDO" option.
• All LATE exercises and projects must still be present and completed in the Final Portfolio.
•  Instructor reserves the right to decline the acceptance of any class work or projects that are significantly incomplete.
•  Students are responsible for staying informed of their grades and status in the class.

Each project will be scored from 0 -100 points. The criteria for grading is listed below, with the available point values listed for each. These criteria will be discussed during class, before the first project is graded:   

  • Concept / Project Goal ( 0 | 5 | 10 | 15 | 20 )
    Met the overall conceptual and practical goals of the project.
  • Project Specification ( 0 | 5 | 10 | 15 | 20 )
    Project was submitted in the proper format, according to size and media specifications, and followed project guidelines.
  • Professionalism ( 0 | 5 | 10 | 15 | 20 )
    Project was submitted in a timely fashion, exhibits proper craftsmanship and physical presentation, and is presented in a suitable manner to instructor and class.
  • Layout/Design ( 0 | 5 | 10 | 15 | 20 )
    Exhibits a design consistent with proper design standards. This includes exhibiting an understanding of composition, typography, hierarchy, and other design concepts.
  • Artwork ( 0 | 5 | 10 | 15 | 20 )
    Project exhibits appropriate and effective used of chosen or specified medium.

Point Value Definitions:
0: Fails to meet requirements | 10: Meets minimal requirements | 20: Clearly understands and accomplishes goal. Well above average.



Zoom meeting room:
Pass: 1234

If you miss a class, it is your responsibility to find out what you missed, including new assignments and due dates, and to make arrangements to obtain the materials dispersed (if applicable) and/or catch up on instruction.

Students will be allowed 2 unexcused absences without penalty. After the second unexcused absence, 1 letter grade will be deducted from the total class grade for each additional absence. 6 absences will result in automatic failure of the course. A breakdown of penalties for absence is presented below:

Up to 2 Absences: No penalty
3 Absences: Loss of 1 letter grade
4 Absences: Loss of 2 letter grades
5 Absences: Loss of 3 letter grades
6 Absences: Failure of course

Any exceptions to the above policy will be made at the discretion of the instructor. For an absence to be excused, instructor may require appropriate documentation of the reason for absence.

3 tardies = no penalty
4 or more tardies = 1 percentage point removed from final Activity grade per tardy after 3.

INSTRUCTOR RESERVES THE RIGHT TO DISALLOW LATE ENTRANCE INTO THE CLASSROOM. In such cases grades for Attendance, Activity, Quizzes, and Exercises for that day will be lost.

• Students will be responsible for signing their own name on the attendance sheet in class or scanning in, whichever method is used.
• Instructor is not responsible for student's failure to sign in class attendance sheet.
• Failure by student to sign the attendance sheet will result in an absence.
• Students may request a review of their own attendance record with the instructor outside of class time.




Note: Dates are tentative and may change according to the progress of the class as a whole. Changes in the schedule will be announced during class and reflected on the syllabus on the official site and on the instructional website: ( ).

Day 1:
Syllabus, Overview

Day 2:
Lecture/Lab - Project 1 Assigned

Day 3:

Day 4:

Day 5:

Day 6:

Day 7:

Day 8:

Day 9:
Lecture/Lab - Project 2 Assigned

Day 10:

Day 11:

Day 12:

Day 13:

Day 14:

Day 15 (M):

Day 16:
RF 2

Spring Break

Spring Break

Day 17 (M):
Lecture/Lab - Project 3 Assigned

Day 18:

Day 19 (M):

Day 20:

Day 21

Day 22

Day 23
Project 4 Assigned, Lecture/Lab

Day 24

Day 25:

Day 26

Day 27
Project 4 Critique, Final Assigned

Day 28
Redoes Due by Noon

Day 29:

Day 30:
Final Due

Additional Information

Project-specific information will be provided in class and through the supplemental online course guide: ( ). Course materials for demos and projects will be provided in class, gathered by students as instructed, or through the instructional website.

Syllabus Created on:

01/18/22 11:35 AM

Last Edited on:

01/18/22 11:35 AM