Business Principles Syllabus for 2014-2015
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Instructor Information

Course Information

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Any student who, because of a disabling condition, may require some special arrangements in order to meet course requirements should contact disAbility Services (Student Service Center room 119, phone 371-5436) as soon as possible.

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As a student you may experience a range of issues that can cause barriers to learning, such as strained relationships, increased anxiety, alcohol/drug problems, feeling down, difficulty concentrating and/or lack of motivation. These mental health concerns or stressful events may lead to diminished academic performance or reduce a student's ability to participate in daily activities. Amarillo College offers services to assist you with addressing these and other concerns you may be experiencing. If you or someone you know are suffering from any of the aforementioned conditions, you can learn more about the broad range of confidential mental health services available on campus by calling the AC Counseling Center at 806-371-5900. The AC Counseling Center website is https://www.actx.edu/counseling/ . Also, if you are in need of social services (affordable housing, utilities, transportation, food, clothing, childcare, medical/dental/vision, legal), please call the AC Advocacy & Resource Center at 806-371-5439. The AC Advocacy & Resource Center website is https://www.actx.edu/arc

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Course

BUSI-1301-001 Business Principles

Prerequisites

Course Description

This course provides a survey of economic systems, forms of business ownership, and considerations for running a business. Students will learn various aspects of business, management and leadership functions; organizational considerations; and decision-making processes. Financial topics are introduced, including accounting, money and banking, and securities markets. Also included are discussions of business challenges in the legal and regulatory environment, business ethics, social responsibility and international business. Emphasized is the dynamic role of business in everyday life.  

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Department Expectations

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Hours

(3 sem hrs; 3 lec)

Class Type

On Campus Course

Syllabus Information

Textbooks

\ Better Business, 2/E
\ Michael R. Solomon, Contributing Editor
\ Mary Anne S. Poatsy, Montgomery County Community College
\ Kendall Martin

\ ISBN-10: 0132496690                                  

\ ISBN-13: 9780132496698

\ Publisher: Prentice Hall
\ Copyright: 2012
\ Format: Paper; 640 pp
\ Published: 01/19/2011 

Supplies

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Student Performance

\  The student shall demonstrate his understanding of basic business concepts, principles and terminology by being able to:

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1. \ Define what are profits and how do businesses and nonprofit organizations compare.
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2. \ What is the difference between a good and a service, and what are the factors of production?
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3. \ How do competition, the social environment, globalization, and technological growth challenge and provide opportunities to business owners?
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4. \ What are the four types of businesses and how do they differ?
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5. \ What is economics and what are the different types of economic systems?
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6. \ What are the principles of supply and demand and the factors that affect each principle?
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7. \ What are the four degrees of competition and how does competition affect supply?
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8. \ How do economic indicators reflect economic health?
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9. \ What are the four stages of the business cycle?
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10. \ How does the government use both fiscal and monetary policy to control the economy of the country?
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11. \ What are ethics and different ethical systems?
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12. \ How might personal ethics play a role in the workplace?
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13. \ How do a company's policies and decisions affect its achievement of corporate social responsibility?
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14. \ What is legal compliance and how does it affect ethical conduct?
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15. \ What approaches can a company use to develop and maintain an ethical environment?
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16. \ What are the implications of the globalization of markets and the globalization of production?
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17. \ What are the costs and benefits of international trade?
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18. \ What are the different types of trade barriers?
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19. \ What are the three basic strategies of international business?
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20. \ What are exchange rates?
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21. \ What are the traits of an effective entrepreneur?
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22. \ What are the advantages and disadvantages of franchising?
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23. \ What are the potential benefits and drawbacks of each major source of small-business financing?
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24. \ What are the strengths and weaknesses of a sole proprietorship?
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25. \ What are the advantages and disadvantages of a partnership?
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26. \ How is a corporation formed?
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27. \ What are the different types of mergers and acquisitions and why do they occur?
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28. \ What are the implications of tactical plans, operational plans, and contingency plans?
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29. \ What are the differences among vertical organizations, horizontal organizations, and network organizations?
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30. \ What are the distinguishing factors between extrinsic motivators and intrinsic motivators?
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31. \ What are the identifiable leadership styles and personality traits and how do they affect business leadership?
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32. \ What processes are involved in human resource management?
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33. \ What are the benefits and risks of technology in the workplace?
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34. \ How does technology influence the production process?
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35. \ What is quality control and how do ISO standards help companies produce high-quality goods and services?
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36. \ What are the five steps of the marketing research process and the four elements of a good marketing plan?
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37. \ What is product differentiation and what role does it play in product development?
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38. \ Why is branding beneficial to both buyers and sellers?
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39. \ What steps take place during new product development and what is the product life cycle?
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40. \ What are the three major approaches to pricing strategy?
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41. \ What is a promotional mix?
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42. \ What are the different categories of advertising and what role do these categories play in business and society?
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43. \ What are the six steps in the personal selling process?
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44. \ Why are marketing intermediaries and distribution channels important elements in marketing?
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45. \ What are the implications of financial management?
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46. \ How do companies finance their short-term business needs?
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47. \ What is the purpose of each type of long-term financing?
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48. \ What are the functions of the various areas of accounting?
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49. \ How do companies issue bonds and stocks?
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50. \ What are the pros and cons of debt and equity financing?
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\ This course is designed to provide you with an overall picture of business operations.  It includes analysis of specialized fields within business organizations and identifies the role of business in our modern society.

Students Rights and Responsibilities

Log in using the AC Connect Portal

In order to receive your AC Connect Email, you must log in through AC Connect at https://acconnect.actx.edu .

If you are an active staff or faculty member according to Human Resources, use "Exchange". All other students, use "AC Connect (Google) Email".

Expected Student Behavior

Students are expected to follow all Amarillo College policies and procedures, as well as any policies given by the instructor.

If you are unable to complete this course you must officially drop this course at the Registrar’s Office. The student must initiate withdrawals for nonattendance. Failure to do so will result in a grade of “F”. The last day to drop this class with a grade of “W” is APRIL 23, 2015.

 Any student, who because of a disabling condition may require some special arrangements in order to meet course requirements, should contact Accessibility Services (Lib 305 phone 371-5420) as soon as possible.

Grading Criteria

The course grade will consist of three major examinations and a final examination.  Each of the three examinations and the final examination will count one quarter of the total grade.  No other grades will be given for this course.  The instructor reserves the right to subjectively influence the final grade of the student relative to class attendance, student participation in class, and student attitude while involved in the class.

Only one examination may be made up and it must be made up within one week of the scheduled exam date unless special permission is arranged with the instructor in advance. The final examination cannot be made up.

Grades will be awarded as follows:

A - 89.5 - 100
B - 79.5 - 89.4
C - 69.5 - 79.4
D - 59.5 - 69.4
F -      0 - 59.4

Attendance

\  Regular class attendance is essential to successfully complete this course. Students must be in class on time ready to listen to the lecture, participate, and take notes.

Calendar

Additional Information

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