Digital Publishing I Syllabus for 2015-2016
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Instructor Information

Course Information

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Course

ARTC-1313-001 Digital Publishing I

Prerequisites

Prerequisites: ARTC 1325 and ARTC 1327

Course Description

The fundamentals of using digital layout as a primary publishing tool and the basic concepts and terminology associated with typography and page layout.

Student Resources Student Resources Website

Department Expectations

\N

Occupational License Disclaimer

Hours

(3 sem hrs; 2 lec, 4 lab)

Class Type

On Campus Course

Syllabus Information

Textbooks

No Textbook Required.

Recommended Texts:
Stop Stealing Sheep, Erik Spiekerman
Fundamentals of Typographic Style, Robert Bringhurst

Supplies

• Storage device 2 gb or higher (thumb-drive, external hard drive)
\ • 5 1/2 x 8 1/2 or larger Sketchbook
\ • Ruler (18" would be best)
\ • Drawing pencils
\ • X-acto knife with #11 blades
\ &

Student Performance

End-of-Course Outcomes: Apply fundamentals of page layout; define typographic terminology and specifications; import text and graphics into page layout programs; discuss file formats and file management techniques.

Specific Course Outcomes: Develop layout procedures from thumbnails to rough comps to final product and printing; emphasis on design principles for the creation of advertising and publishing materials, and techniques for efficient planning and documenting of projects.

Students Rights and Responsibilities

Log in using the AC Connect Portal

In order to receive your AC Connect Email, you must log in through AC Connect at https://acconnect.actx.edu .

If you are an active staff or faculty member according to Human Resources, use "Exchange". All other students, use "AC Connect (Google) Email".

Expected Student Behavior

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• Cell phones and communication devices will be required to be kept inside your purse, bag or pocket.
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• Cell phones and devices must be turned to silent.
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• No texting during lecture, critique or class room instruction.
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• No social networking of any kind during class time.
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• Students are required to come to class prepared with all supplies.
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• Student are expected to be respectful to each other and all faculty.
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\ Failure to operate within the above guidelines may result in dismissal from the class and student will not receive credit for that day's attendance or activity grade. Further action will be taken if a student exhibits a habitual disregard to the above guidelines.
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\ Plagiarism of any kind will not be tolerated, will result in an automatic zero and will be reported.

Grading Criteria

Class Grade Breakdown

Projects - 60%
\ The majority of time spent in class will be devoted to major projects covering different areas of typographic study, of which there will be approximately 5 throughout the semester.

Research - 20%
\ You will be completing short, one-page research papers from a list of welll-known designers, detailing their contribution to the field of graphic design and specifically their typographic outlooks and contributions.

Activity/In Class Work - 20%
\ We will do approximatly 5 in class projects which will usually be completed within the span of one class day. Your activity grade is a measure of whether you are completing each daily task and staying on track with the class. For that reason, points may be deducted from Activity for reasons such as tardiness and not abiding by class guidelines.
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\ • All projects are due when class starts on the day they are specified to be submitted by the instructor.
\ • LATE PROJECTS and EXERCISES WILL NOT BE TOLERATED. Instructor will evaluate circumstances with each student to determine the consequences of LATE work submissions.
\ • Instructor reserves the right to decline the acceptance of any and all late work.
\ • LATE PROJECTS will receive a 0 (zero) and will not be eligible for a "REDO" option.
\ • All LATE exercises and projects must still be present and completed in the Final Portfolio.
\ •  Instructor reserves the right to decline the acceptance of any class work or projects that are significantly incomplete.
\ •  Students are responsible for staying informed of their grades and status in the class.
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\ Each project will be scored from 0 -100 points. The criteria for grading is listed below, with the available point values listed for each. These criteria will be discussed during class, before the first project is graded:    

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• Concept / Project Goal ( 0 | 5 | 10 | 15 | 20 )
  \ Met the overall conceptual and practical goals of the project.
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• Project Specification ( 0 | 5 | 10 | 15 | 20 )
  \ Project was submitted in the proper format, according to size and media specifications, and followed project guidelines.
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• Professionalism ( 0 | 5 | 10 | 15 | 20 )
  \ Project was submitted in a timely fashion, exhibits proper craftsmanship and physical presentation, and is presented in a suitable manner to instructor and class.
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• Layout/Design ( 0 | 5 | 10 | 15 | 20 )
  \ Demonstrates an understanding of fundamental design concepts and uses these effectively to achieve assigned task. This includes exhibiting an understanding of composition, typography, hierarchy, and other design concepts.
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• Artwork ( 0 | 5 | 10 | 15 | 20 )
  \ Project exhibits appropriate and effective use of chosen or specified medium.
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Point Value Definitions:
\ 0: Fails to meet requirements | 10: Meets minimal requirements | 20: Clearly understands and accomplishes goal. Well above average.

Grading Schema:

A: 90 or above
\ B: 80-89
\ C: 70-79
\ D: 60-69
\ F: 59 or below

Attendance

THIS IS A STUDIO COURSE. YOUR ATTENDANCE AND PROMPT ARRIVAL TO CLASS ARE ESSENTIAL FOR LEARNING AND EVALUATION.
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\ If you miss a class, it is your responsibility to find out what you missed, including new assignments and due dates, and to make arrangements to obtain the materials dispersed (if applicable) and/or catch up on instruction.
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\ ABSENCES
\ Students will be allowed 2 unexcused absences without penalty. After the second unexcused absence, 1 letter grade will be deducted from the total class grade for each additional absence. 6 absences will result in automatic failure of the course. A breakdown of penalties for absence is presented below:

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• Up to 2 Absences: No penalty
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• 3 Absences: Loss of 1 letter grade
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• 4 Absences: Loss of 2 letter grades
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• 5 Absences: Loss of 3 letter grades
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• 6 Absences: Failure of course
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Any exceptions to the above policy will be made at the discretion of the instructor. For an absence to be excused, instructor may require appropriate documentation of the reason for absence.

Late arrival of more than 30 minutes, or early departure of more than 30 minutes will be counted as an absence. On days designated as Work Days or for inidividual consultation, leaving without first checking in with instructor will result in an absence.
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\ TARDINESS
\ 3 tardies = no penalty
\ 4 or more tardies = 1 point removed from final Activity grade per tardy after 3.

INSTRUCTOR RESERVES THE RIGHT TO DISALLOW LATE ENTRANCE INTO THE CLASSROOM. In such cases grades for Attendance, Activity, Quizzes, and Exercises for that day will be lost.
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\ • Students will be responsible for signing their own name on the attendance sheet in class.
\ • Instructor is not responsible for student's failure to sign in class attendance sheet.
\ • Failure by student to sign the attendance sheet will result in an absence.
\ • Students may request a review of their own attendance record with the instructor outside of class time.

Calendar

Additional Information

\ Project-specific information will be provided in class and through the supplemental online course guide: ( www.thedesignlab.us ). Course materials for demos and projects will be provided in class, gathered by students as instructed, or through the instructional website.